AUSTRALIA’S FAVOURITE MUESLI COMPANY TO DEBUT AT BBC SUMMER GOOD FOOD SHOW
On June 16-20, Carman's, Australia’s iconic muesli brand, will be exhibiting at Birmingham’s BBC Summer Good Food Show to further expand Carman’s base of devoted British fans.
A short while ago Carman’s began receiving emails from British tourists who had visited Australia asking where they could buy their delicious muesli bars back home, so the Carman’s girls answered their requests and are now stocking the bars in Sainsbury’s and Whole Foods supermarkets.
Carman's export manager Ellie McAlpine sees Good Food as a great marketing opportunity "The BBC Good Food shows have become such a successful show that exhibitors such as ourselves are coming from the other side of the world to be here. It’s a fantastic way to increase distribution in the UK and find out the latest in industry news and trends.”
Carman's will be sampling its Classic, Original Fruit-Free and Apricot & Almond Muesli Bars, which have been a hit with British consumers, experiencing 60% annual growth since listing in Sainsbury’s in 2007.
At only 184 calories per muesli bar, Carman’s Muesli Bars are the perfect guilt-free snack. Free from artificial colours, flavours and preservatives, the bars are made from a selection of GM-free rolled oats, nuts, dried fruit, seeds, honey, corn syrup, rapeseed oil, cinnamon and natural vanilla. That's all -nothing else, no weird chemicals with numbers after them, or words you don't understand, just natural
wholesome ingredients.
Carman’s Muesli Bars have a low GI rating of 55, so they help to keep you feeling fuller for longer.
They’re based on Australian sun-kissed oats. Oats are known to fight free-radicals, lower cholesterol levels, reduce high blood pressure and the risk of heart disease.
So come down to Carman’s stand F422 in hall 18 to be one of the first to try Australia’s favourite Muesli Bars for free. To attend BBC Summer Good Food Show as a guest of Carman’s, or for further information email pinpointpr@mac.com or log on to www.carmansfinefoods.com.au.
